Do you consider yourself a great storyteller? Do you secretly wish you were a better at creating and delivering mesmerizing stories? As Mark Brown says,
“You have a story to tell and someone needs to hear it.”
The question is, will you tell it well enough to impact lives with your story? Anyone can tell a story. In fact, everyone tells stories every day. We use stories all day long in conversations, email, and especially as presenters on stage. Stories are the heart of what we do when we are on stage. You may have heard Bill Gove’s saying that speaking is just telling a story and making a point, then telling another story and making another point.
Here is the problem.
Everyone thinks they are a great storyteller or at least a good enough one. Whether we like it or not, our audience judges the quality of our presentation by the quality of our stories. If we tell average stories, we are considered an average speaker. If we tell great stories, we are considered a great speaker.
After being a speaker for seven years, I was getting paid so I thought I was good enough, but I wondered why I wasn’t getting paid more. After two decades on the platform, I’ve learned this: “80% of your paid speeches will come from referrals of people who have seen you speak.” It’s true. I had thought the problem was my marketing. I had no idea it was my approach to storytelling. You see I was lusting after that story that would make my career and launch me into the big bucks. I thought that if I could just find that story I would be set. Then one of my mentors, Dave Fitzgerald, said to me, “Darren, stop trying to find that great story. Instead, take the stories you already have and make them so good someone will pay to hear them.” Wow. That was possibly the best advice I ever got. That was a new perspective.
After years of trial and error at telling my stories and trying to make them better, I still struggled. My stories were good, but not great. Honestly, I had no idea what to cut or what I could do to make them more engaging. In fact, in 2001 I was still working my day job, speaking as often as I could, and marketing myself every waking hour. The one thing I wasn’t doing was improving my stories. I took Dave’s advice and decided to join the World Championship speech contest, not to win, but to force myself to take the stories I already had and make them great. I wanted to move my audience and be more memorable. I wanted to be so good that I would get more paid speeches through referrals.
I found great coaches, but what I really wanted was a process for creating great stories. I wanted to know what to leave in and what to leave out. What to do to breathe life into my stories. How about you?
Within the next 5 minutes, you can access the most comprehensive, video-based storytelling system that guides you to become the speaker others can’t wait to see.
You can have it all INSTANTLY on your desktop, phone, or tablet.
How would you like to keep your audience on the edge of their seats and hanging on your every word? Guess what? You can! However, it requires that you master the most important skill in public speaking, and that’s storytelling.
The good news is that once you grab hold of the right formula, you can become a storytelling master faster than you think!
But it takes so long to master storytelling, right? Trial and error could be so frustrating that you might give up on achieving mastery, but our long road can lead to your shortcut!
You may have heard World Champion Speaker Craig Valentine tell his story:
“Many years ago an organization in Michigan hired me to speak to a group of 300 employees. They paid me $3,500, scooped me up in a stretch limo, took me to a 5-star hotel, and wined and dined me. How did I repay them? By giving them a $150 speech.
That’s right, I failed miserably. When I finished, the woman who had bragged about me and convinced the powers to hire me would not even look me in the eye. I have never heard from them again. However, today my rehire rate exceeds 89%, and that day in Michigan is far behind me.”
What Made the Difference?
Well, after many years, thousands upon thousands of dollars spent, and many severe failures, Craig eventually uncovered a FORMULA for creating spellbinding stories from scratch. This formula has changed Craig’s speaking destiny and mine and can certainly do the same for you.
It could take you years and cost you a fortune (like it did for us) to figure out just the right combination that makes some stories work while others fall flat.
Or, instead of knocking yourself out trying to come up with a winning story, you could adopt our special 9-STEP FORMULA (and an additional 101 storytelling secrets) revealed in our brand new VIDEO PROGRAM called,
Secrets of Storytelling:
How to Keep Your Audiences on the Edge of Their Seats
With Craig Valentine and Darren LaCroix
In this program, Craig Valentine and I pull back the curtain so you can SEE exactly how to . . .
Develop top-notch stories that get you paid top-notch dollars using the 9 Cs
Implement my never-before-shared ideas about where to find your best stories
Uncover humor instead of making the unforgivable mistake of adding it
Give your audience an emotionally fulfilling experience that they won’t forget
Bring your audience into your story and make them feel they are there
Master the combination of narration and dialogue that really breathes life into your story
Use the “Bounce Method” for resuscitating your older stories and refreshing them
Deliver unexpected twists to keep your audience leaning in on your every word
Avoid the all-too-common mistakes that will put your story on life-support with your audience wanting to pull the plug
Become such a natural storyteller that all evidence of technique disappears
Use personal stories to make professional points
Make your audience laugh even in the midst of a serious story
BE YOURSELF, and deliver your story in YOUR own natural, heartfelt way
Bring your characters to life so your audience can relate to them
Tell captivating stories that deliver unforgettable points
Avoid boring your audience by knowing what to keep in and what to take out
Leave a lasting impression so people will be affected long after you’ve left the stage
Get rehired time and time again because you are so captivating
And much, much more!
But wait a minute Darren, I have your other programs. How is this different?Thank you for trusting me. Did you get lots of value from them? I hope they have helped you. Are a few of those concepts in this one, too? Yes. Those are universal principles. You will, however, see them from a different perspective. In my program, Create Your Keynote, we focused on structuring an entire speech. In Own the Stage we focused on taking a good speech and making it great.
In the Secrets of Storytelling program, you will see that we drive much deeper. It is all about the story. Secrets of Storytelling focuses on your story. Craig says, “If you want a masterpiece, you have to master the
Difference Maker #3 - The 5 New Extra Tools
In addition to the 15 hours of video training, the 103-page “Storytelling Guide,” and the 101 extra storytelling secrets, you get an INTERACTIVE STORYTELLING TOOLKIT that includes the following 5 story-building tools:
- My Story File (This will help you build and organize your story inventory.)
- My Foundational Phrase File (This will help you organize repeatable golden phrases.)
- My Story Builder (This will help you build each story.)
- My Skeletal Story (This will help you get clear on each story.)
- My Character Diagram (This will help you bring your characters to life.)
These tools will serve you and your audiences forever. They are absolutely necessary if you want to be a top-rate storyteller who commands high speaking fees. The best part about the tools is that you can actually type into each PDF to develop every story you create. These tools alone could be worth much more than the price of the program.
With this interactive Storytelling Toolkit, you will feel as if you were there with us for that special weekend when we filmed the program.
Difference-maker #4 – There Are 2 World Champions This Time
This time I joined Craig. You’ll get my insights on the 9Cs. We are not alone. We are joined by speakers who have expertise in many different areas. What you learn from the combination of Craig, the active participants, and me will help you make your next story the best you’ve ever told.
Difference-Maker #5 – You Get to SEE 18 More Bonus Stories
That’s right. In addition to the 6 stories from the 6 speakers, you also get 18 bonus stories from Craig Valentine, Ed Tate (2000 World Champion of Public Speaking), and me. Being able to watch these extra stories and identify the winning tools we used will help you naturally and automatically integrate them into your stories.
Do You Like Results?
Take a look at some of the results speakers have gained from Craig’s 9 Cs of Storytelling model over the past few years, and then understand that this new program is like the first one on steroids!
“I have applied the 9Cs to my previous speech, and it was mind blowing.”
-Lee Chen Choon
Public Speaking Coach, Malaysia
“I can practically recite the whole Storytelling programme. I have become a MUCH better speaker than I was before your programme! I owe you a debt of gratitude.”
-Erich Viedge, IPDG
District 74, Southern Africa
“To be frank, it is not what I expected. It far surpasses the expectations I had! I’m completely blown away by the info. The Storytelling Compass guides you through the process of crafting your stories.”
-Tim Zager, Corporate Entertainer
“Of all the books, CDs, and videos I've purchased through the years on the subject of public speaking, this course gets down to the 'how' and 'why' better than any of them. I don't like saying strong words like ‘Revolutionary,’but I personally haven't seen anything like this. Very impressive. Thank you.”
-Roy Bowen, Illinois
"Craig, thanks. I got my home study course in the mail. EXCELLENT! I spent tons of money on materials to improve my speaking business, and nothing compares to this."
-Edward DeJesus, Founder and President,
Youth Development and Research Fund
“I have your storytelling series of tapes and feel it was the most valuable information, presented in the most engaging style, and right on the mark that I have ever heard. I’ve heard many speakers and storytellers, but you are the best. (I’ve been around storytellers for a long time and have served in the past on the Board for the Tejas Storytellers, so this compliment is not given lightly.)”
-Barb Petsel, LPC, MS, RN
Licensed Professional Counsel
“I was able to deliver two 45-minute+ keynotes during a two-hour block at a local organization’s seminar this morning. As I read the testimonial cards, I can't help but choke back the tears as person after person expressed their deepest thanks for and personal impact of the presentations. On top of that, I hold the FIRST check in my hand for speaking ‘professionally’! Your training has made it possible; thank you for helping us follow our dreams of helping people.”
“The Storytelling Compass is the best tool I’ve ever used in speech creation/improvement. I’ve gone through the program twice. The compass helps me tear the speech apart, reconstruct it following your format, and create a much more powerful and audience-focused speech. The Compass alone is worth at least 50 times what I paid for the program.”
-Michael R Davis, CFP, CLTC,
Orange Financial/Lifetime Financial Growth of Ohio
“Using your Storytelling home study course made the difference between getting lukewarm reviews and raving fans. That is because I can connect with an audience at a visceral level now. Thank you!”
-Croix Sather, Speaker, Author of Dream Big Act Big
"Oh my word! I just finished watching part 1 of the Storytelling workshop. There is so much information packed into that one part, I'll need to watch it three more times before I can move on to part 2! I have had aspirations to be a public speaker for years but allowed life to interfer. Now is my time and this course is so helpful in structuring my speeches. Attending an actual event has got to be mind blowing!"
- Setma Maddox
In addition to the proven 9-Step Storytelling Model, you’ll pick up 101 extra little-known Storytelling Secrets such as . . .
“The more you work on a story, the shorter it should get.”
“Speak like you talk, not like you write.”
“Your preactions set up your reactions.”
“You need to set up your letdown.”
“Turn their pain into your promise.”
And at least 96 more
What do you mean by the 103-Page Interactive Workbook?
Years ago I had the great pleasure of sharing the stage with the late, great Charlie “Tremendous” Jones, and he gave me advice regarding my audience that I will never forget. He said,
“Don’t get them to listen and memorize; get them to think and realize.”
When you travel through a comprehensive program such as the Secrets of Storytelling, you need a way to capture your notes but also your thoughts. In other words, new ideas and stories and breakthroughs will come to you on a regular basis.
We’ve provided you with an interactive PDF workbook guide where you can literally type in your notes, thoughts, and stories along with your realizations. Plus, you can do the same with the 5 additional PDFs in the “Storytelling Toolkit.” You have to capture your genius before you can share it.
In just the first hour of this program, you’ll get answers to the major storytelling challenges, such as . . .
Where can I find my compelling personal stories?
How do I establish and deepen my connection with my audience?
How can I make my stories shorter and have more of an impact?
How can I deliver my stories so that the audience really feels the emotions?
What can I do if my story is not working?
Chances are you may have a challenge that Craig and I will address in the first hour of this program. If so, there’s a good chance that you’ll have a breakthrough before we even dive into the Storytelling model. If not, don’t worry. There are 14 more hours! SEE for yourself.
- Kevin D. Gross, MBA, President, Alumni Connection
"I now deliver better presentations in 20 minutes than I did in 60 minutes; moreover, my closing ratio has increased 350% thanks to the lessons learned in The Storytelling Home-Study Course. Craig's 9-Step Formula has changed my life."
Okay, so what’s the cost of this priceless program?
You probably realize that if you searched for this information on your own, it would likely cost you thousands upon thousands of dollars and several years of trial and error and STILL would not be laid out in one tight, step-by-step, immediately usable system. You get 2 decades of storytelling experience and coaching distilled into this one program. That’s value.
Also, if you got coached in a LIVE Storytelling workshop, you’d likely pay between $1,500 and $3,000 just to improve ONE story. If you went to a speech coach (like me), you’d probably pay more than that.
With the Secrets of Storytelling program, you get more than one great story; you get the PROCESS to create more great stories! And the best part is that you get to keep this proven storytelling BLUEPRINT for the rest of your speaking life. But we’re not going to charge you anywhere near $3,000 or even $1,500. In fact, your total investment for the Secrets of Storytelling video course is $497.
You will take what you learn from this program on stage with you every time you present for the rest of your career. You invest once and get a return on your investment forever.
Is this program worth it? Hear what Mark Vickers, one of the professional speakers whom you will meet in this program (a VIP who invested $2,500 to be there), had this to say about the value he got:
“My wife called me and asked if it was worth the investment. I said that in the first four hours I got more than my investment!”
- Mark Vickers, Professional Speaker and Trainer
“You helped me to see how important my message on meth is for audiences to hear and instilled in me the belief that I can really change lives with my speaking."
-Bonnie Laabs - Professional Speaker
Act now and receive the following 4 free bonuses:
Free Bonus Gift #1:
Craig Valentine'sBack of the Room Sales Teleseminar featuring Bill Cates on how you can make thousands of extra dollars per speech by mastering back of the room sales. Valued at $47.
Free Bonus Gift #2:
You get Craig’s “Advanced Speaking Toolkit” which helps you quickly build your speeches by accessing 22 advanced mp3 audio lessons which are valued at $66. You get them for free.
Free Bonus Gift #3:
"How to Work Less and Make More Money by Automating Your Speaking Business." Featuring best-selling author and Online Marketing Guru Mitch Meyerson and Craig Valentine. Valued at $47.
Free Bonus Gift #4:
You get Profit from Product By Next Week. To product or not to product, there is no question. Start getting product income right away. Don’t give another presentation without hearing this program. Get my 12 marketing musts to create product income! This MP3 is valued at $47.
Together these 4 free bonuses are valued at $207, but they're yours absolutely free when you act now.
100% Risk-Free Darrentee
You get 77 days to experience this program before you decide (the same length of time it took me to create my award-winning speech). Your success in using the 9-STEP FORMULA (plus the 101 extra storytelling secrets) for crafting spellbinding stories and selling unforgettable points is completely guaranteed. In fact, here’s my 100% Better-Than-Risk-Free Guarantee:
I personally guarantee that you will be satisfied with the results of this home-study program.
If, after 77 days, you honestly believe I have not delivered on this promise, just let me know, and I will issue you a prompt and courteous refund. Plus, the free bonus gifts are yours to keep regardless, just for your trouble.
Look at it this way: some people spend money while others invest it. I am confident that this will be one of the most meaningful investments you will ever make as a speaker. This $497 is really a painless drop in the bucket when you consider the lifetime of opportunities, income, and benefits it can bring you from the creation of your irresistible stories. You can be a speaker in demand. That’s why . . .
The Secrets of Storytelling is a video program you cannot afford to miss.
Invest once; benefit forever.
I truly hope you are ready for the rewards that come with being a masterful storyteller! Here’s wishing you and your future audiences the absolute best.
Story time, story time, story time.
Darren LaCroix, CSP
World Champion of Public Speaking
P.S. Think about it. You should NOT have to experience the embarrassment Craig and I went through early on in our careers. Honestly, after one of my bombs I was ready to quit the speaking industry altogether. Instead, you can use the 9 Cs FORMULA along with all of the rest of the storytelling secrets and tools to keep your audiences wanting to see you over and over again. You’ll become part of their story.
Invest now and get your 4 free bonuses.